Brightvectorworks is a small copywriting studio near Leipzig writing brand voice, web copy and campaigns with the same precision a designer brings to a bezier curve — nothing left to chance.
Not a generic agency menu — six disciplines we've built the studio around, each one a different point on the same message.
We plot the position before writing a single headline: who you're for, what you promise, and the words competitors can't borrow. This is the foundation every other deliverable is built on.
Full-page copy built around one clear action per screen.
Sequences that earn the next open, not just the first one.
Written for search intent first, keywords never stuffed.
Hooks and variants built for the platform they'll run on.
Buttons, empty states and forms that sound like a person.
Fixed-scope packages for teams who want a clear brief and a clear price. Need one deliverable instead? See Single Orders below.
A focused single deliverable — the fastest way to get sharp copy on one page or asset.
Our most-booked package — a full section of your site or a short campaign, edited to send.
A complete site or campaign rewrite — for launches, rebrands, and teams that need it all aligned.
No package needed — pick a single deliverable and we'll get it to your inbox.
Brightvectorworks started outside Leipzig in 2017, when our founder — a former graphic designer — kept getting handed gorgeous layouts with placeholder copy nobody had thought through. So the studio flipped the order: words first, precisely plotted, design built around them.
We work the way a designer works a path — every sentence has an anchor point, a clear direction, and nothing left as a loose end. Copy gets reviewed the same way a layout does: does every element earn its place.
Clients come to us from software teams, retailers and agencies across Saxony and the wider DACH region, usually after a launch, a rebrand, or a site that reads like a first draft nobody finished. We keep the studio small — you always work with the writer who plotted your brief.
Based in Schkeuditz, just outside Leipzig, we work with clients across Germany, Austria and Switzerland, on-site when it helps and remotely the rest of the time.
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They rewrote our entire product page in a week and demo requests went up noticeably the same month. No fluff, just clear reasons to click.
I've worked with three agencies before Brightvectorworks. This is the first one that asked what our customers were confused about before writing a single word.
The Single Orders list is genuinely useful — we ordered one email sequence without committing to a full package, and it landed exactly on brief.
Fast turnaround, sharp editing, and they pushed back on our first brief when it didn't make sense — exactly what we needed to hear.
Marcel Horschig
Albanusstraße 19
04435 Schkeuditz, Germany
Skip the call — send your brief by email and we'll come back with a scope and a quote within one business day.
Our commitment at Marcel Horschig ("we," "us," or "our") is safeguarding your privacy.
When you visit our website brightvectorworks.com and use our services, this privacy statement describes how we gather, use, and safeguard your information.
We use your data for the following:
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We neither rent nor sell your personal data to outside companies. Under strict confidentiality agreements, we may share your information:
We put reasonable security policies in place to guard your data from illegal access, disclosure, modification, and destruction. None of any method of transmission over the Internet or electronic storage, though, is absolutely safe.
Links on our website could point to outside websites. We have no bearing on the privacy policies of those outside websites. Please have a look over their privacy policies.
Our services are not meant for people less than eighteen. We neither intentionally gather personal data from minors. Should we find out we have gathered such data, we will act to delete it.
Your location will determine whether you have particular rights about your personal information — that is, access, correct, or delete rights. Please contact us using the information below to exercise your rights.
We occasionally might change this privacy policy. Any changes will show right away on our website. For the most current information, we advise you to routinely review this policy.
Should you have questions or concerns regarding this Privacy Policy, kindly get in touch with us at info@brightvectorworks.com.
At Marcel Horschig we strive to provide first-rate services. Please see our refund policy below should you not be happy with our services.
On all services rendered, we guarantee 7 days of satisfaction. Should you not be happy with the deliverables, kindly contact us within this time to address any issues.
You have to let us know in writing at info@brightvectorworks.com within the designated period asking for a refund. Please provide your name, order number, and a statement of the problem.
Approved reimbursements will be handled within 7 business days following approval. Refunds will be granted from the original purchase payment method.
We kindly retain the right to change our refund policy at any moment. Modifications will show right away on our website. Review this policy often for changes.
Please get in touch with us at info@brightvectorworks.com should you have any issues about this Refund Policy.
Welcome to Marcel Horschig. Using our services and visiting our website at brightvectorworks.com agrees you to the following terms and conditions. Should your agreement differ, kindly avoid using our website.
You verify that you are at least 18 years old and capable of entering into these terms by using our website and offerings.
We reserve the right to change these terms whenever we so want. Modifications will show right away on our website. Your ongoing use of the site shows acceptance of the new terms.
Among our offerings are web design and development as well as search engine optimization (SEO). Content Creation comprising marketing copy, articles, and blog entries.
Accurate, complete, and timely information is the responsibility of clients for the effective running of services. Delays brought on by insufficient knowledge could compromise delivery schedules.
Payment comes due upon contract or proposal acceptance. We take card payment, Apple Pay, Google Pay. Late payments might cost extra.
Timeline: Agreed upon projected completion times for the project will be given. We are not liable for delays brought on by circumstances outside of our control even as we work toward deadlines.
Up to 5 changes per project are part of our services. Before the project is regarded as finished, final approval has to be sent in writing.
You will own all final deliverables once paid for. Unless otherwise decided, we reserve the right to highlight completed works on our portfolio.
Unless mandated by law, we will keep your private information under confidentiality and will not share it without your prior permission.
Marcel Horschig won't be liable for any indirect, incidental, or consequential damages resulting from your use of the site or the services rendered.
Please get in touch with us at info@brightvectorworks.com should you have questions or concerns about these terms.